WHO WE ARE

Soulful Brand Lab is a strategic brand, website and growth studio based in Sydney, Australia.

You can contact us at:

Email: hello@soulfulbrandlab.com
Phone: 0420 311 413

WHAT INFORMATION WE COLLECT

We may collect personal information when you interact with us, including:

• your name

• email address

• phone number

• business or organisation name

• website or social media links

• details about your project, enquiry or business needs

• information you choose to share through our contact forms, emails, booking forms or discovery calls

We only collect information that is reasonably necessary for us to respond to your enquiry, provide our services, manage client relationships and improve our business.

HOW WE COLLECT INFORMATION

We may collect personal information when you:

• submit a contact form

• request access to our private portfolio or case studies

• book a discovery call

• email or call us

• complete a questionnaire or onboarding form

• engage us for services

• interact with our website, social media or digital content

HOW WE USE YOUR INFORMATION

We may use your information to:

• respond to your enquiry

• send relevant information about our services

• assess whether we are the right fit for your project

• provide quotes, proposals, invoices or service agreements

• deliver branding, website, content, strategy or growth services

• manage client communication and project delivery

• improve our website, services and client experience

• meet legal, administrative or accounting obligations

We do not sell your personal information.

PRIVATE PORTFOLIO AND CASE STUDY REQUESTS

Some of our work includes sensitive client strategy, business context or private project details. If you request access to our private portfolio or case studies, we may use the information you provide to determine which examples are relevant and appropriate to share.

We ask that any private portfolio material shared with you is treated as confidential and not copied, distributed or published without our written permission.

EMAIL COMMUNICATION

If you contact us, we may reply using the email address or phone number you provide.

We may also send occasional updates, resources or service-related information if you have opted in or if it relates directly to your enquiry or client relationship. You can unsubscribe or ask us to stop contacting you at any time.

WEBSITE ANALYTICS AND COOKIES

Our website may use cookies, analytics tools or similar technologies to understand how people use our site and improve the website experience.

These tools may collect information such as your browser type, device, pages visited, time spent on the site and general location data. This information is usually aggregated and does not directly identify you.

You can adjust your browser settings to block or delete cookies.

WHEN WE MAY SHARE YOUR INFORMATION

We may share personal information with trusted service providers who help us operate our business, such as:

• website hosting platforms

• email and form providers

• booking or scheduling tools

• cloud storage providers

• accounting or invoicing tools

• project management platforms

• professional advisers, where needed

We only share information where it is necessary for our business operations, service delivery, legal obligations or with your consent.

OVERSEAS SERVICE PROVIDERS

Some of the digital tools we use may store or process information outside Australia. This may include platforms used for website hosting, email, cloud storage, forms, analytics, scheduling or project management.

Where possible, we choose reputable providers with appropriate privacy and security practices.

HOW WE STORE AND PROTECT YOUR INFORMATION

We take reasonable steps to protect personal information from misuse, interference, loss, unauthorised access, modification or disclosure.

This may include using password-protected systems, secure cloud platforms, limited access permissions and appropriate business processes.

No method of online transmission or digital storage is completely secure, so we cannot guarantee absolute security.

HOW LONG WE KEEP YOUR INFORMATION

We keep personal information only for as long as needed for the purpose it was collected, including client service delivery, business records, legal obligations, accounting requirements and reasonable future reference.

When information is no longer needed, we take reasonable steps to delete, destroy or de-identify it.

ACCESSING OR CORRECTING YOUR INFORMATION

You can contact us to request access to the personal information we hold about you or to ask us to correct information that is inaccurate, out of date or incomplete.

We may need to verify your identity before responding to your request.

LINKS TO OTHER WEBSITES

Our website may include links to third-party websites or platforms. We are not responsible for the privacy practices, content or security of those external sites.

CHANGES TO THIS POLICY

We may update this Privacy Policy from time to time. The latest version will be available on our website with the updated date shown at the top of the page.

CONTACT US

For questions about this Privacy Policy or how we handle personal information, contact:

Soulful Brand Lab
Email:hello@soulfulbrandlab.com
Phone: 0420 311 413